NIC, the National Investment Center for Seniors Housing & Care, has appointed Lisa S. McCracken as Head of Research and Analytics, effective October 1. In this role, she will lead NIC’s research and analytics team to generate actionable insights on industry trends and challenges.
McCracken currently serves as Director of Senior Living Research and Development with Ziegler Investment Bank for Senior Housing & Care. She began her career at Holleran Healthcare & Aging Services Research & Consulting Firm in 2009 where she was promoted from a research analyst to Vice President of Research then Managing Partner before becoming President in 2013.
Susan Barlow, Chair of NIC’s Board of Directors commented: “Lisa’s unique background in senior housing finance healthcare gives her the perfect mix knowledge skills leadership to propel NIC forward during a period industry-wide challenges opportunities.”
