NexMetro Communities is rolling out its first Avilla Homes built-to-rent neighborhood in the greater Atlanta market, marking the company’s initial step in a broader regional expansion strategy. The new community, Avilla Holloway, introduces a cottage-style luxury rental concept aimed at residents seeking more space and privacy than conventional apartment offerings.
Avilla Holloway is a 136-home gated rental neighborhood situated on 14 acres at 700 Cynthia Court in the city of Stockbridge. The community is composed of single-level, mostly detached homes designed to feel more like individual residences than traditional multifamily units. NexMetro’s approach at this location focuses on delivering larger private living environments while maintaining the conveniences of a professionally managed rental community.
The homes at Avilla Holloway are offered in one-, two-, and three-bedroom floor plans. Each residence features a private entrance, underscoring the emphasis on separation from neighboring units. Front porches are incorporated into the design to create a single-family feel, while private backyards provide additional outdoor living space that is not typically available in standard apartment buildings.
Community amenities at Avilla Holloway are programmed to support an upscale rental experience. Residents will have access to a pool and spa, as well as an outdoor kitchen area outfitted with barbecue grills. These shared spaces are intended to complement the private-home layout by offering places for recreation and social interaction within the gated setting.
Avilla Holloway is the first of several luxury leased-home neighborhoods NexMetro is bringing to the greater Atlanta area. Collectively, the planned communities represent an investment of more than $210 million, underscoring the firm’s commitment to the built-to-rent segment in this region. The company is extending its Avilla-branded platform across multiple locations around Atlanta to reach a range of suburban demand nodes.
The next project in the pipeline is Avilla Friendship Trails, a 129-home rental neighborhood in Hoschton that is scheduled to open later this fall. In addition, NexMetro is preparing two more Avilla communities, one planned outside Augusta in Burnettown, South Carolina, and another in Henry County. Sitework for both of these projects is expected to begin before the end of the year, signaling a steady cadence of new deliveries in the company’s Southeast rollout.
By clustering multiple cottage-style rental neighborhoods across the greater Atlanta market and nearby areas, NexMetro is broadening the region’s multifamily options beyond conventional garden and mid-rise product. The Avilla Holloway opening anchors this multi-community initiative, providing a template for subsequent built-to-rent neighborhoods that are scheduled to follow in quick succession.
