Odd Burger, a popular Canadian vegan fast-food chain, has recently announced its partnership with StarMatt Corporation to expand its presence in the United States. Under this agreement, 40 new locations will be developed in Florida over the next eight years. This follows Odd Burger’s first deal signed last year for 20 locations in Washington state. With an existing network of 16 restaurants across Canada, Odd Burger is now set to conquer the American market.
The menu at Odd Burger offers a diverse range of vegan options including burgers, sandwiches, wraps, salads and even breakfast items and desserts.
To achieve their growth strategy in the US market effectively and efficiently ,Odd burger adopts a territory development approach by selling franchise rights on a state-by-state basis to area representatives who possess extensive knowledge about local market dynamics. These representatives are responsible for securing potential franchise partners as well as providing support throughout all stages of development – from site selection to construction and ongoing assistance for franchisees.
StarMatt Corporation is led by Prashant Dalal and Vishal Valsadia – both experts in real estate development with vast experience under their belts.Dalal also serves as one of Odd Burgers’ co-founders while representing Ontario within the company.Valsadia brings his expertise from Matti Homes where he currently holds position president .
This exciting expansion news marks another milestone achievement for Odd burger which continues to grow rapidly through strategic partnerships .
