Zoocade, a family-focused activity venue built around holographic technology, has leased 32,900 square feet of warehouse space at 11000 Middle Fiskville Road near the intersection with E. Braker Lane for its first location. The concept centers on lifelike animal encounters and interactive experiences delivered through advanced hologram systems within a large-format, single-site destination.
The lease was negotiated by Nick Naumann, James Van Trease and David Ruwwe with Weitzman. The transaction secures a sizable footprint for Zoocade in an industrial-style building, providing the volume needed for its technology-driven attractions, gaming areas and event programming. No ownership or landlord information was disclosed in the source material.
Zoocade recently opened in Austin and features hologram technology that has received recognition as Time Magazine’s Invention of the Year. The venue is designed to offer immersive, family-oriented entertainment that combines proprietary visual systems with interactive play environments. Guests can engage with digital animals and other characters within the space, positioning the venue as a hybrid between a traditional arcade, themed attraction and event facility.
Inside the location, visitors encounter adventure rooms, an arcade and spaces for unique holographic photos. The hologram rooms utilize interactive projection technology in combination with motion wands and 3D glasses, allowing players to move through digital environments populated by dinosaurs, monsters and underwater creatures. This technology underpins the core experience and requires significant enclosed floor area for projection, circulation and group activities.
In addition to general admission, Zoocade hosts birthday parties, group functions, field trips and other organized events, using the same holographic infrastructure to support programmed activities. The venue’s operating schedule includes normal hours on Thursdays from 5 p.m. to 8 p.m., Fridays from 10 a.m. to 9 p.m., and Saturdays and Sundays from 9 a.m. to 9 p.m. The source did not provide lease economics such as term length or rental rate.
By selecting a warehouse facility for its inaugural location, Zoocade aligns its technology-heavy and space-intensive use with a building type that can accommodate large-format, flexible interior buildouts. The deal adds an experiential, hospitality-oriented user to the tenant mix in this part of Austin, although additional details on surrounding properties or future expansion plans were not included in the source text.
