Portman Plans 1,400-Unit Mixed-Use Development on 112 Acres in Duluth

Portman Targeting Duluth for Mixed-Use Project
CRE Market Beat Take
If built as outlined, the Duluth project would introduce substantial new residential and medical office inventory, a key consideration for investors underwriting future supply and pricing in the area.

Portman Holdings is evaluating a major mixed-use development on a 111.55-acre site in Duluth, according to a report from the Atlanta Business Chronicle. The concept under review calls for a substantial residential component paired with commercial and healthcare-oriented uses on largely undeveloped land.

The preliminary program envisions approximately 1,400 residential units spread across apartments, townhomes and single-family homes. Alongside the housing, the plan includes about 80,000 square feet of commercial space and roughly 100,000 square feet of medical office space. Together, the elements would create a sizable new residential and services hub if the project proceeds as described.

The property in question is described as nearly vacant, with the exception of a historic house dating back to 1895 that still stands on the site. The land is currently owned by The Hudgens Company, which holds the parcel encompassing the future development area. No change in ownership is indicated in the latest report, and the proposal centers on potential new construction rather than an acquisition.

On the timeline side, construction on the Duluth development could be completed by 2031, suggesting a multi-year buildout horizon for the envisioned mix of residential, commercial and medical office space. The site last changed hands in 2006, when it traded for $20.25 million, and its current total appraised value across two parcels is reported at $7.08 million. Those figures highlight how the land has a documented transaction history and an existing valuation benchmark even before any future redevelopment.

The Duluth plan is one of several projects Portman is pursuing in the region. The firm is also working on a mixed-use redevelopment of an office campus in Alpharetta, signaling continued interest in repositioning office properties, and a 332-unit apartment complex in Fairburn. Together, these initiatives reflect an active pipeline of residential and mixed-use activity for the company across multiple locations.

While specific design details, phasing plans and tenant commitments have not been disclosed, the basic framework outlined in the report points to a large-scale, multi-year effort that would add new housing, commercial and medical office capacity to Duluth if fully realized. Market participants will likely watch how the proposal advances, given the size of the site, the combination of uses and the long delivery timeline referenced.

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