Crescent Communities Opens 151-Unit Harmon Cedar Run BTR Community in Lawrenceville

Crescent Debuts 151-Unit Lawrenceville BTR Community
CRE Market Beat Take
The enlarged Heitman JV commitment behind the Harmon platform underscores sustained institutional equity interest in scaled build-to-rent strategies in the Atlanta region.

Crescent Communities has opened Harmon Cedar Run, a 151-unit build-to-rent residential community in Lawrenceville. The project represents the company's 13th multifamily investment in the greater Atlanta area and marks the first community delivered under its Harmon brand. The build-to-rent focus is reflected in the fact that none of the homes in the community are offered for sale, with all units positioned as rental housing.

Harmon Cedar Run is composed of newly built townhomes and single-family houses that offer either three or four bedrooms. The townhome portion of the community features two-story layouts, with monthly rents starting at $2,545. At that entry rent level, residents receive a three-bedroom, two-and-a-half-bath townhome encompassing 1,663 square feet. The homes are designed to provide additional space and functionality typically associated with for-sale product while remaining entirely rental.

The single-family rental homes at Harmon Cedar Run are offered as standalone houses, with initial monthly rents starting at $3,025. At the starting rent, the single-family option includes three bedrooms, two-and-a-half bathrooms, and 2,210 square feet of interior space. Both the townhomes and the detached houses are equipped with two-car garages, reinforcing the community's emphasis on space and convenience for renters seeking a single-family living experience without ownership.

Amenity offerings at Harmon Cedar Run are designed to support an active and family-oriented lifestyle. Shared facilities include a pickleball court and a basketball court, a large swimming pool, and a playground. The community also incorporates designated pet spaces to serve residents with animals, as well as electric vehicle outlets located in each garage, reflecting growing demand for EV charging access in residential settings.

The Harmon portfolio is being advanced through a joint venture partnership between Crescent Communities and an account managed by Heitman LLC. That account recently increased its capital commitment to the Harmon platform from $235 million to $345 million, indicating additional backing for Crescent Communities' build-to-rent expansion strategy under the Harmon brand. Harmon Cedar Run is one of the communities benefiting from this enlarged joint venture commitment as the platform continues to add new rental housing product.

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